Maxxor attends the annual Microsoft Worldwide Partner Conference
The annual Microsoft Worldwide Partner Conference (WPC) was recently held in Houston, Texas. Two Maxxor team members, Raj and Mustapha, were privileged enough to attend this event and to mingle with partner companies from every country across the globe. Of course, the conference also provided an opportunity to learn more about Microsoft’s vision for the future.
This year’s keynote was presented by Tami Reller, Microsoft’s CFO and chief marketing officer for Windows. The keynote discussed the many creative ways in which Microsoft partners are building on the Microsoft platform and on Microsoft devices. In-depth demonstrations were given of what the upcoming Windows 8.1 operating system can do. This included new uses for the tile-based interface, new features that have been released (welcome back, Start button) as well the integrated functionality it provides across multiple devices. The myriad of break-out sessions dispensed business advice, covered the use of cloud technologies, and, of course, explained the best ways to position and sell Microsoft solutions into the market.
To keep delegates connected, Microsoft set up several tables with Windows 8 notebooks and PC’s with Skype installed. Delegates could call home for as long as they wished. As the Skype-Out credits neared zero they automatically replenished themselves to $100 again. That’s one version of Skype lots of people probably wanted to get their hands on. Microsoft also offered their sleek Surface tablets at a massive discount to the delegates and many of them (our guys included) waited in long queues to get their hands on these awesome devices.
The conference provided lots of opportunities for partners to connect, exchange ideas and discuss their respective visions and plans for building on the Microsoft platforms. Overall, it was a valuable learning experience and a great way for Maxxor to create global partnerships with companies who will deliver our solutions into their local markets.